Sally Beauty Holdings, Inc. SBH
Other Specialty Stores · data as of November 13, 2026
Sally Beauty Holdings, Inc. (SBH) is a consumer discretionary company listed in the US with a market value of about $1.7B. In fiscal year 2026 it had revenue of $3.7B and net income of $200M, a net margin of 5.4%.
Its overall Stock Analiz score is 2.4 out of 5 (weak). The strongest part is value (4/5); the weakest is future growth (1/5).
Key numbers: a P/E of 9.4, a price to free cash flow of 8.2, 5-year revenue growth of -1% a year, a 5-year average ROIC of 11%. A discounted cash flow model with moderate assumptions puts its intrinsic value about 36% above the current price.
Score: 2.4 / 5
Checks passed
- P/E below 25
- P/E below the industry median
- P/FCF below 20
- Price below intrinsic value (DCF, moderate assumptions)
- Profit margin improving
- Profitable 5 years in a row
- ROE above 15%
- Positive free cash flow
Checks not passed
- PEG below 1.5
- Revenue growth above 10% last year
- 3-year revenue growth above 10% a year
- 3-year free cash flow growth above 10% a year
- Strong R&D investment or growth above 20%
- 5-year EPS growth above 10% a year
- 5-year revenue growth above 8% a year
- 5-year average ROIC above 12%
Valuation
Growth and quality
Financials, last 10 years
| Fiscal year | 2026 | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $3.7B | $3.7B | $3.7B | $3.7B | $3.8B | $3.9B | $3.5B | $3.9B | $3.9B | $3.9B |
| Net income | $200M | $196M | $153M | $185M | $184M | $240M | $185M | $272M | $258M | $215M |
| Free cash flow | $210M | $173M | $145M | $159M | $57M | $308M | $316M | $213M | $286M | $254M |
| EPS (diluted) | $2.02 | $1.89 | $1.43 | $1.69 | $1.66 | $2.10 | $0.99 | $2.26 | $2.08 | $1.56 |
| Net margin | 5.4% | 5.3% | 4.1% | 5.0% | 4.8% | 6.2% | 5.2% | 7.0% | 6.6% | 5.5% |
| ROIC | 10.1% | 10.3% | 9.4% | 10.9% | 12.5% | 13.9% | 7.8% | 22.4% | 22.3% | 19.8% |
From the company’s 10-K and 10-Q filings with the SEC. TTM = trailing twelve months.
What analysts expect
The average 12-month price target from 5 analysts is $22.00, 16% above the current price; targets range from $19.00 to $25.00; the consensus rating is “Buy”; expected EPS is $2.27 for the fiscal year ending September 30, 2026.
Frequently asked questions
What is Sally Beauty’s P/E ratio?
About 9.4, based on the last twelve months of diluted earnings per share (forward P/E about 8.1).
Is Sally Beauty stock undervalued?
Our DCF model with moderate assumptions puts its intrinsic value about 36% above the current market value. A model is a range, not a promise; try your own assumptions in the DCF calculator.
Does Sally Beauty pay a dividend?
Not currently.
Is Sally Beauty a good stock to buy?
We do not give buy or sell advice. Sally Beauty scores 2.4 out of 5 on our five checks (value, growth, track record, financial health and shareholder returns); the checks above show why.
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Generated from SEC filings, analyst consensus estimates and market prices, rebuilt every day. Educational information, not investment advice.