Stock Analiz

WPP plc WPP

Advertising · data as of November 13, 2026

$27.79Market cap $6.0B
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WPP plc (WPP) is a consumer discretionary company listed in the US with a market value of about $6.0B. In the twelve months to June 30, 2026 it had revenue of $17.5B and net income of -$317M, a net margin of -1.8%.

Its overall Stock Analiz score is 1.6 out of 5 (weak). The strongest part is shareholder returns (4/5); the weakest is track record (0/5).

Key numbers: a price to free cash flow of 4.9, 5-year revenue growth of 2% a year, a 5-year average ROIC of 8%. A discounted cash flow model with moderate assumptions puts its intrinsic value about 27% below the current price.

Score: 1.6 / 5

Value1/5
Future growth1/5
Track record0/5
Financial health2/5
Shareholder returns4/5

Checks passed

  • P/FCF below 20
  • 3-year free cash flow growth above 10% a year
  • Positive free cash flow
  • Interest covered more than 5 times
  • Pays a dividend
  • 20% to 100% of free cash flow returned to shareholders
  • Dividend 3 years in a row
  • Stock-based pay below 5% of revenue

Checks not passed

  • P/E below 25
  • P/E below the industry median
  • Price below intrinsic value (DCF, moderate assumptions)
  • PEG below 1.5
  • Revenue growth above 10% last year
  • 3-year revenue growth above 10% a year
  • Profit margin improving
  • Strong R&D investment or growth above 20%

Valuation

P/E (TTM)—
Forward P/E7.3
P/FCF4.9
P/S0.3
P/B1.7
EV/EBITDA16.1
PEG—
Dividend yield3.58%
FCF yield20.2%
Shareholder yield5.8%
Intrinsic value vs. price−27%

Growth and quality

Revenue growth (1 yr)-1.2%
Revenue growth (5 yrs, per year)2.2%
EPS growth (5 yrs, per year)—
FCF growth (3 yrs, per year)12.9%
Net margin (5-yr avg.)2.5%
ROIC (5-yr avg.)7.9%
Profitable years (of last 10)8
Years paying a dividend10

Financials, last 10 years

Fiscal yearTTM2025202420232022202120202019201820172016
Revenue$17.5B$18.2B$18.5B$18.9B$17.4B$17.3B$16.4B$17.5B$16.7B$17.8B$18.3B
Net income-$317M-$290M$679M$140M$821M$860M-$4.0B$1.1B$1.1B$2.7B$1.7B
Free cash flow$1.2B$852M$1.5B$1.3B$592M$2.4B$2.5B$2.0B$1.8B$1.5B$1.9B
EPS (diluted)$-1.47$-1.34$3.15$0.65$3.81$3.98$-18.76$5.17$4.89$12.30$7.99
Net margin-1.8%-1.6%3.7%0.7%4.7%5.0%-24.7%6.4%6.3%14.9%9.4%
ROIC—4.0%10.4%3.7%10.5%11.1%-9.8%4.8%6.0%9.4%10.7%

From the company’s 10-K and 10-Q filings with the SEC. TTM = trailing twelve months.

Frequently asked questions

Is WPP stock undervalued?

Our DCF model with moderate assumptions puts its intrinsic value about 27% below the current market value. A model is a range, not a promise; try your own assumptions in the DCF calculator.

Does WPP pay a dividend?

Yes. The dividend yield is about 3.58%, and it has paid dividends for 10 years in our data.

Is WPP a good stock to buy?

We do not give buy or sell advice. WPP scores 1.6 out of 5 on our five checks (value, growth, track record, financial health and shareholder returns); the checks above show why.

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Generated from SEC filings, analyst consensus estimates and market prices, rebuilt every day. Educational information, not investment advice.